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This web site nonaughties.com states the following, "No Naughties Christmas treats for kids." Our analyzers noticed that the webpage said " Medical conditions and special diets." The Website also said " Ingredients, products and manufacturers. Naturally sweet treats without sugar, wheat, gluten, yeast and other allergens. Delicious and easy-to-make recipes for every occasion. Find out more by visiting the Books. Page or try some recipes online. Header photo Liv Friis-larsen I Dreamstime. com; other photos Tarja Moles." The website's header had sweet treats as the most important optimized keyword. It is followed by desserts, puddings, and cakes which isn't as highly ranked as sweet treats. The next words nonaughties.com used was sugar-free. wheat-free was included but will not be seen by search parsers.